DQ Reason Identification Assistant
Quickly detect why a lead, call, or transfer was rejected—and discover whether that DQ reason has reroute potential. This tool produces 10–15 clear, industry-specific DQ reasons for your vertical.
📋 Purpose
Identify the real reason a lead was rejected
What it does
The DQ Reason Identification Assistant analyzes your selected lead vertical and returns the most common reasons buyers reject that traffic. Each DQ reason includes an explanation, affected buyer types, fix/prevention steps, and reroute guidance.
What it generates
- 10–15 DQ Reasons specific to your vertical
- Explanation of why buyers reject that condition
- Affected Buyer Types for each reason
- Fix / Prevention recommendations for script, data, or routing errors
- Reroute Note showing potential downstream use via the DQ Resource Assistant
This assistant does not show monetization, companies, payouts, or cross-sell options. It is purely for identifying rejection causes.
🛠 How to Use
Generate clean, readable DQ reason lists for any vertical
Steps
- Enter your lead vertical (Example: “Auto Accident PI”).
- Click Generate to receive your structured DQ list.
- Review each reason in the formatted layout:
- DQ Reason header (bolded / formatted for readability)
- 3–5 lines describing why buyers reject this condition
- Buyer types affected
- Fix / Prevention steps for data or script issues
- Reroute indicator: This may still be sellable — use the DQ Resource Assistant.
Use this assistant first to understand the rejection. Then use the DQ Resource Assistant to locate alternative buyers and monetization paths.
Recommended use: Step 1: Run the DQ Reason Identification Assistant → Step 2: Use the DQ Resource Assistant to monetize reroutable DQs.
